Creative for the Chronically Online
Across a range of industries and brands both established and emerging, I create clean, refreshing visual content designed to resonate with Gen Z audiences while staying true to each brand’s unique voice. My work adapts to different tones and creative needs, from lo-fi, in-the-moment content to more polished, high-res storytelling, always focused on making brands feel relevant, relatable, and culturally in tune.
This selection highlights a mix of brands I’ve created for and collaborated with throughout my career, including well-known names and fast-growing CPG brands gaining traction in retailers like Whole Foods, Sprouts, Walmart, Target and Amazon.
Partnerships
Worked with over 35+ brands in all industries and sizes across the country from LA to NYC and globally as a Content Creator and Social Specialist. I create content and social strategy that converts while seamlessly aligning with brand feeds and internal social strategy optimizing trend-driven and social listening techniques to ensure every post resonates with the target audience and drives engagement.
The brands below I have worked with as a professional content creator and social media manager through my business Upway Marketing while in the corporate internal space, I have worked with Fortune 500 DTC name brands like Nestle and Anheuser-Busch.